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Health Insurance Sales Tool

Guidewell Connect | UI Designer

The Problem

Create a customer-driven health insurance sales tool that would decrease the reliance on customer service agents.

The Solutions

Update the UI Kit

Modernize the overall theme, simplify the color scheme and create flexible styles for typography and componets.

Create a new landing page

Give members the ability to quickly get a quote and provide education about services.

Update the Help Me Choose feature

Educate members as they answer plan preference questions, provide them an easy way to check for doctor network status and check if prescriptions are covered in each health plan.

Update the Plan List and Compare feature

Create an easy to scan plan list that highlights recommended plans based on preferences, doctors and prescriptions. Make it easy to compare plans and to scan the differences.

Plan list showing recommended tags and plan features.

 Compare dock so members can easily see what plans they chose for comparison.

Let's Connect!

I'm opened to new opportunities. I have 11 years of experience in the design industry with a focus on the healthcare sector.  Let's discuss how I can help you.